Our appearance at the show will be the first opportunity the industry has had to see our completely new branding and business direction, which shows off our unique abilities, superior finishes and performance focus.
As well as launching a new look and feel, we will also be announcing a number of exciting new initiatives at the show, including one linked to education around environmentally conscientious printing, aimed at retailers, brands and consumers. This will include the certification and celebration of suppliers and distributors conforming to the highest environmental standards, something which is of increasing importance to brands and their customers.
The show will also include a demonstration of our products and processes on the M&R stand. We will showcase our expertise to attendees, recreating a daring and technically challenging design on a screen printing press.
Over the past 12 months, our business has developed an innovative range of products, including MagnaPrint Aquaflex a brand new, water-based, high solids technology that gives an ultra-high opacity, whilst maintaining a soft and flexible feel. We will also highlight both our ethical track-record, and how printers can meet the demands of the large international retailers who have taken the lead on environmental printing onto textile garments.
Our sales director, Jeanette Hardy, said: Were incredibly excited about launching a new look and focus at ISS Long Beach. Weve become known as one of the worlds premier suppliers of environmentally conscious water-based inks. Over the past few years, weve made major investments and advancements in the technology we use, especially in terms of new product development. This is an area were especially proud of, as it means we can create bespoke technologies and processes to suit a clients needs. If it doesnt already exist, we have the drive and technology to create it.
We will also be showcasing our range of exciting effects, which includes high-gloss, high-density, reflective and metallic inks helping to create the icons of tomorrow.
Having worked exclusively with water-based ink since we were established in 1978, MagnaColours has a strong environmental element to its offer, something that runs throughout our ethos and products. Over that time, we have become established as a recognised worldwide leader in water-based inks.
For further information, please contact Carolyn Skeldon at Carolyn.Skeldon@magnacolours.com
